marketing head.

TASKS: Setting long-term marketing goals and developing strategies to achieve them, implementing innovative approaches that contribute to increasing brand awareness and increasing sales. Managing areas such as SEO, SEM, SM Building the brand image and relationships with customers by creating a positive brand image and building lasting relationships, developing a communication strategy Supporting the development of new products or services by participating in the development process, analyzing market needs and customer expectations Analysis of the market, competition and consumer trends, which includes constant market monitoring, data collection, trend analysis and their use to adjust marketing activities Supervising promotional and advertising activities by managing the process of creating advertising, promotional and PR campaigns, ensuring consistency and effectiveness of marketing communications in various channels Managing the marketing budget by planning, allocating and monitoring financial resources, ensuring efficient use of resources Monitoring the effectiveness of marketing activities by assessing results and making decisions on further steps, striving to improve the strategy and improve results. Cooperation with strategic partners in the area of marketing. Supporting the sales team in achieving sales goals and working with the sales team to develop pricing strategies to maximize profits and market share while balancing customer satisfaction. Setting long-term marketing goals and developing strategies to achieve them, implementing innovative approaches that contribute to increasing brand awareness and increasing sales. Hiring, building and managing the marketing team Determining KPIs for the team   We expect from candidates: At least 4 years of experience as Head of Marketing in an e-commerce marketing company selling products globally on the US market and other countries - a necessary condition Extensive experience (4 years) in B2C marketing in the high volume segment, experience in managing building a well-known brand from the beginning to huge growth - a necessary condition Extensive knowledge of Google SEO, Ability to build a brand website with tens of thousands of links in different languages, Experience in promoting a website on the US market, Knowledge of creating ads on Google Adwords and on Social Media, Ability to build a brand image online, Knowledge of the latest trends, including the use of GPT chat in marketing activities, Knowledge of influencer marketing and copywriting, Ability to build a team and effectively manage it, Ability to analyze and configure Google Tag Manager and Google Analytics, Strategic thinking and high communication skills, Ability to come up with unconventional solutions, English at C1 level - a necessary condition   ...