What You’ll Do:
Develop and implement marketing strategies that align with the company’s goals and objectives.
Oversee all marketing, communications, and branding activities.
Oversee brand positioning, messaging, and go-to-market strategies to drive awareness and engagement.
Oversee all internal and external communications, media relations, and community engagement efforts.
Lead and mentor the marketing team to achieve high performance and professional growth.
Manage the creation and distribution of marketing materials, including digital content, print materials, and advertising campaigns.
Coordinate with the sales team to ensure marketing efforts support sales objectives.
Monitor and analyse market trends, competitor activities, and customer feedback to inform marketing strategies.
Develop and manage the marketing budget, ensuring efficient allocation of resources.
Build and maintain relationships with media, industry influencers, and key stakeholders.
Ensure consistent brand messaging across all channels and touchpoints.
Measure and report on the effectiveness of marketing campaigns and initiatives.