Job Description:
- Develop DTC content strategy for emerging new brand
- Work with the Marketing team to create social media content
- Take high quality photos and videos to accompany newsletter posts
- Passionate about the spice and food industry
- Curating and creating Instagram, LinkedIn, and TikTok posts and content
- Posting on LinkedIn, Instagram, TikTok – at least two posts on a weekly basis
- Updating website with Shopify capabilities
- Develop content calendars on a weekly and monthly basis for company brands
- Send out monthly newsletter content for B2B audience
- Create engaging blog and social media content involving spice and seasoning recipes, cooking, application ideas
- Monitor consumer comments and social media engagement
- Support creative needs for marketing and sales
- Develop sell sheets, brochures, website content, photography, videos. Able to professionally edit using design software
- Conduct research to gather information for newsletters
Qualifications
- Education: Graphic Design Degree
- Minimum 3 years Instagram and Social Media experience & good knowledge of tools
- Newsletter and website content development – experience with Shopify is required
- Experience with graphic design software including Adobe suite (Photoshop, Illustrator, InDesign, Aftereffects, Premiere)
- Proficiency in photography and video production and editing tools
- Skilled in project management and able to manage project timeliness
- Experience with SEO and content optimization
- In-depth working knowledge of Facebook, Instagram, Instagram Stories, LinkedIn
- Excellent oral and written communication skills
- Self-starter who can think quickly and work well with a team
- Knowledge of photo and video editing
Proficient with Microsoft Office – OneDrive, Outlook, PowerPoint