demand generation executive

decorative paint company. This India multinational company is founded in 1923 and
headquartered in Kolkata. This company has 16 manufacturing units in India. The company has
presence in 5 countries – India, Russia, Poland, Nepal and Bangladesh. They have an
employee strength of over 3,600 and a countrywide distribution network of 25,000+ dealers.
Position Overview:-
Individuals in this role handle various stakeholders and facilitate them with the services and
interpersonal skill. These stakeholders could be Dealers, Influencers, Painting Contractors and
End Customers. Key task of this role includes contacting and presenting about Berger to the
end customers. Includes traveling; relationship building and maintaining rapport with influencers
and convincing them for product lifting.
Functional responsibilities:-
 Prospect and generate new leads, as well as catering and cracking the leads given
 Developing and maintaining relationship with Painting Contractors
 Explain about Berger products to potential customers/contractors and convince them to
purchase Berger
 Organize promotional event and/or give presentation about various rewards/benefits to
contractors
Education Qualification: - Graduates from any background
Experience/Knowledge/Skill requirement/Tools requirement:-
 Freshers can apply
 Sales and promotion knowledge, marketing know-how
 Interpersonal skill, Convincing Skill, Communication skill
 Hands-on knowledge about Mobile Apps & Online platforms like PayTM, GPay,
PhonePe
 Preference for candidates from: -
o Paints & Building Material - Allied industries like: Asian Paints, Kansai Nerolac,
Akzo, Dulux, Cement, Electrical, Pipe, Hardware
o BFSI/Eductech/Insurance -
 Ready to travel and having two-wheeler is mandatory (Driving License is must)

experience

5