the onset of the great workplace: what drives organizations to become better?

the great workplace era has dawned and organizations worldwide wish to keep up with this trend

organizations aim to attract and retain talent, and thereby sustain, grow, and achieve business success. however, the key lies in cracking the code of what makes an organizations a great workplace. companies across the globe are striving to become a ‘great place to work’ and are investing time and effort to appeal to the workforce and gain their trust. typically, the factors considered to arouse higher levels of trust among employees include positive work culture, sense of ownership and pride over assigned tasks, and an atmosphere of transparency in day-to-day operations. employers are offering unique benefits to employees in order to achieve higher levels of employee satisfaction, employee retention, and financial performance. for instance, millennials form a significant chunk of today’s corporate workforce and demand that workplaces offer a fulfilling job, work-life balance, and a great work culture. 


it is significantly important to create the right environment for talent and empower employees to do more and achieve more. consequently, many companies are incorporating employee engagement programmes, employee satisfaction surveys, and other proactive initiatives to maintain a happy workforce and thereby create a great workplace.

reinforcing strong leadership and superior collaboration

great workplaces weave trust in the very fabric of their culture. the leadership team must lead by example and ensure better collaboration among employees in order to generate better business results. there is a greater awareness among company leaders of the importance of a high-trust workplace culture and the levels of trust and pride are seen rising at the best workplaces. a harmonious relationship must exist between employees and the management. trust, sociability, and collaboration among co-workers in an organization are the pillars on which the success of innovation depends. employees are likely to share ideas in an atmosphere they are proud to be a part of and where they feel secure and confident to voice their own opinions.

ensuring transparency and well-being

company culture is largely defined by the extent of transparency in the business environment. the emergence of technology and social media has made it easier for employees to have access to useful information about the organizations and the business – an essential factor to ensure transparency in the work environment. moreover, with the increasing levels of stress at work, it is important to maintain a positive culture where employees feel greater appreciation for their work. companies have realised the benefits of creating an increasingly transparent organizational structure to ensure high levels of employee satisfaction and involvement.

keeping the momentum going

once an organization develops a positive workplace culture, that culture tends to remain and develop over a certain period. it is important that this culture evolve over time to facilitate a positive trend that can motivate both the management and employees to feel greater appreciation for their assigned tasks and responsibilities and work as a team to create opportunities for growth and learning.


companies that embrace the great workplace culture will create a group of happy, satisfied employees and subsequently benefit from enhanced productivity and better business outcomes. these companies can capitalize on their brand value, recruit talented candidates, and in turn gain higher revenues.